Privacy Policy

Last updated: 09/08/2026

SoCal Water Heating Specialists, Inc. ("SoCal Water Heating," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website socal-whs.com (the "Site") or use our services.

1. Information We Collect

We may collect the following types of information when you interact with our Site or contact us:

• Contact information — name, phone number, email address, mailing/service address, postal code
• Service details — the type of service requested, property type, and any details you provide about your water heater or plumbing issue
• Communications — records of calls, texts, emails, and form submissions between you and us
• Technical data — IP address, browser type, device information, and pages visited, collected automatically via cookies and similar technologies

2. How We Use Your Information

• To respond to service requests and provide quotes, scheduling, and customer support
• To send appointment confirmations, service updates, and follow-up communications
• With your consent, to send marketing and promotional messages, including special offers and discounts
• To improve our Site, services, and customer experience
• To comply with legal obligations and enforce our agreements

3. SMS & Text Messaging

If you provide your phone number and opt in, you may receive:

• Non-marketing texts related to your service inquiries (e.g., appointment confirmations, technician updates)
• Marketing texts, if you separately opt in, including promotions and offers

Message frequency varies. Message and data rates may apply. Reply STOP to opt out of messages at any time, or HELP for assistance. Text messaging opt-in and consent is not shared with third parties for their own marketing purposes.

4. How We Share Information

We do not sell your personal information. We may share information with:

• Service providers who help us operate our business (e.g., scheduling software, CRM, payment processors, hosting providers such as GoHighLevel/LeadConnector)
• Technicians and subcontractors as needed to fulfill your service request
• Government authorities or third parties when required by law or to protect our legal rights

5. Cookies & Tracking Technologies

Our Site may use cookies, pixels, and similar technologies (including Google Maps and analytics tools) to improve functionality and understand how visitors use our Site. You can control cookies through your browser settings.

6. Your Choices & Rights

• You may opt out of marketing texts or emails at any time by following the unsubscribe/STOP instructions provided
• California residents may have additional rights under the California Consumer Privacy Act (CCPA), including the right to request access to, deletion of, or information about the personal information we collect. To make a request, contact us using the information below.

7. Data Security

We use reasonable administrative, technical, and physical safeguards to protect your information. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

8. Children's Privacy

Our Site and services are not directed to individuals under 18, and we do not knowingly collect personal information from children.

9. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page reflects the most recent revision.

10. Contact Us

SoCal Water Heating Specialists, Inc.
4599 Mission Gorge Pl, Ste A
San Diego, CA 92120
Phone: (619) 287-9806